Step 1 — Build the day (starts 9:00 AM)
This is Dana\u2019s day — the agenda everyone runs. Edit it into yours. Adjust durations with −/+, reorder with ↑↓, then tag exactly one block as your PEAK (the engineered salient moment) and one as the ASK (where the commitment happens).
The Grade
Transfer it: which flag above also describes your next real event — and who owns that block of the agenda? Send them the audit summary below.
Facilitator notes & the evidence
Plain English first, always. Everything in this tool is real, published research \u2014 no invented neuroscience, no borrowed jargon. Here are the receipts.
The live move: load the client's real agenda (20 min). Make everyone predict the grade out loud before the reveal — the prediction gap is the sale. Then fix ONE flag together with ↑↓ and re-grade so the room watches the letter change.
Debrief: which fix costs nothing? Which flag will someone internally defend, and what evidence would move them?
Evidence & honesty: the five dimensions operationalize sustained-attention research, cognitive load theory (Sweller, 1988), the Peak-End Rule (Kahneman & Fredrickson, 1993), and the Fogg Behavior Model (2009). Scores are Cramer's applied teaching model — directionally rigorous, deliberately opinionated, not a lab measurement.
Sharpen the inputs → Instrument 04: the Agenda Load Auditor · Train the eyes → The Audit Trainer